Profile of Role

We’re looking for a content marketer focused on copywriting, creating, and editing assets to produce compelling content in a variety of formats, including website content, blog posts, email copy, whitepapers, case studies, social media assets, display and video.

Ideally, you will have a creative writing background and analytical flair with exceptional attention to detail. To succeed in this role, you’ll need to be methodical in your research, well organised, passionate, enthusiastic, and confident. The ability to meet deadlines and manage workloads is also a must.

Key Responsibilities

• Utilising audience and media insight platforms to create compelling SEO-optimised content pieces in a variety of formats, including blogs, case studies, whitepapers, emails and landing pages, adverts, webinars, social media copy and multi-channel ad content.
• Extracting audience insights from appropriate tools to create thought-leadership pieces.
• Researching and developing idea topics and putting forward sector-based content proposals for audiences within Retail, Travel, Startups etc.

• Defining and executing a clear content strategy for making outbound approaches, contributing to output using available tools and systems.
• Create and maintain the content calendar.
• Assisting in content for pitch development.
• Regularly updating GTM editorial and decks.
  

Knowledge & Experience Requirements

• At least 2-years of prior experience in a similar content marketing role required.
• A keen interest in Digital Marketing, B2B, Media & Tech.
• Knowledge/experience of Salesforce, Adobe Suite, Canva, SimilarWeb, Nielsen, TGI, Google Analytics, WordPress advantageous
• Excellent proof-reading and copywriting skills.

• Video editing experience a nice to have.

Skills requirements

• Excellent organisational skills, written and verbal communication, with attention to detail.
• Confident and able to communicate well with varying levels of seniority.

• Able to work under pressure and to tight deadlines.
• Demonstrates a methodical way of working.
• Able to remain open to feedback.
• A keen interest in SEO
• Is a team player.

Core Skills and Competencies

Adaptability, flexibility and mobility

You will be responsive and adaptable to change and new information. Show willingness to modify approaches in order to meet goals and continuously improve yourself as well as the business. Ensure you have the equipment that you require to carry out your job efficiently e.g. materials, tools, transport.

Attention to Detail

You must demonstrate your ability to provide accurate information, ensuring it is in a usable format and delivered in a timely fashion to whoever requires it. The work you deliver should be of a high standard with no need for checking. You should put methods in place to ensure you do not overlook things e.g. checklist and calendar. Ensure that at all times you follow policies and procedures e.g. Health & Safety.

Communication

You need to demonstrate exceptional communication skills, instilling confidence in others with regard to your knowledge, competency and ability to deliver. Learning how and when to adjust your language and delivery dependant on the needs of your audience is a key to your success. Identify timings and channels of communication to ensure that you are listened to and understood. Assertive but fair communication with colleagues is essential as is learning the ability to be diplomatic for the good of All Response Media as a whole. You need to be watching those around you and learning from them. We don’t expect you to know everything – but we do expect you to ASK if you are in any doubt.

Energy, determination and work rate

You should be dedicated to your work and show motivation. You must be proactive, productive and meet your goals. If you are unmotivated, have low moral or any personal problems which are affecting your work, you should inform your manager, who will be able to support and advise you.

Numeracy

Show your ability to handle numbers including addition, subtraction, multiplication, division and percentages. Demonstrate your ability to gather and compile statistical data in various formats, and analyse, interpret and present the data in a clear way.

Problem-solving and decision making

You must show the ability to identify issues and required actions to rectify them. Demonstrate understanding of the cause of the problem and determine appropriate information. Show a clear and logical method to solving problems.

Team working and developing others

You are expected to demonstrate the ability to actively contribute to ideas and tasks in a proactive manor. Demonstrate cooperation, respect and appreciation for other members of the team’s ideas and input.

Technical

You must demonstrate an exceptionally high level of technical competence and have an excellent workable knowledge of MS Operating Systems. In particular you must show a good all-round knowledge and understanding of different analysis programmes, platforms and interfaces, as per the experience area in this document.

Why join ARM?

Want to work for the fastest growing performance marketing agency in the UK? Want to work with one of the most influential boards in the UK advertising industry?

All Response Media is the 14th largest marketing agency in the UK. We manage over £250M of ad spend across TV, Digital and Offline in the UK and over £100M across the EU. We provide you with the chance to work across industry-leading clients like Adobe, Norton, Brooks Running and Omaze , as well as high-growth potential start-ups.

Building relationships is what we’re all about. Many of our people started in entry level roles, accelerating through the business into more senior positions, including becoming Board Directors.

We strongly believe in promoting from within ARM, giving you the support, ownership and responsibility to fast track your career!

At ARM, we give our people a clear road map for your future progression and development as well as the training and support required to achieve your goals and aspirations. Come and join us and you’ll benefit from being mentored by our amazing Board and you’ll be given opportunities to work closely with Business Owners, Founders and Entrepreneurs in the industry.

We strongly encourage integration across all disciplines including Digital, Data, Systems and Offline. This means we are flexible with our people and there will be opportunities to evolve your role and place within the business to suit your skillset and career goals.

Accelerate and fast-track your career with All Response Media.

Some of our amazing benefits and perks!

• 25 days annual leave + bank holidays
• Annual company away day and socials - we're all about the socials!
• Daily drinks fridge, free fruits, breakfast on Mondays and lunch on Fridays
• Private healthcare with Vitality (50% off at Virgin Gyms!) and eye test
• Flexi Fridays and time off on your birthday
• Long term service rewards up to £10k and sabbaticals to travel the globe!
• Life cover 4x your annual salary, enhanced sick pay, income protection
• Perkbox and Wellbeing programme
• Season ticket loan and cycle to work scheme
• Media, technical and managerial training and qualifications, including LinkedIn Learning!
• Progression and development