At Frasers Group we’re rethinking retail. Through digital innovation and unique store experiences, we’re serving our consumers with the world’s best sports, premium and luxury brands globally. As a leader in the industry, we’re elevating the retail experience for our consumers through our collection of established brands, including Sports Direct, FLANNELS, USC, Frasers, and GAME

To stay ambitious, we need a Head of Digital Analytics who will embrace our heritage as we look to elevate our future. We’re looking for candidates who see the possible in impossible; those who are open-minded and humble, not afraid to take a risk if it’s the best option for our business. Our people are passionate about the business and their area of expertise.

We’re investing significantly in our digital capability and part of that is our newly formed digital analytics team. The size of the prize is huge as you build our analytics capability, invest in best in class tools and lead our cross fascia team – ultimately focused on delivering insight that drive customer value and growth.

As the Head of Digital Analytics, you’ll be responsible for leading a team of analysts across Digital Marketing and CRM, Digital Trading & Optimisation and Product Management. You’ll engage with senior leadership to build analytics that drive business performance. You’ll build the roadmap to enhance reporting, data and analytics capability to make Frasers best in class.

You’ll have strong experience in delivering value across the digital funnel, in building new analytics capability, and engaging with business stakeholders to drive value. You’re an excellent communicator who can influence and shape strategy through insight. Your background will be in the digital space, and could be in either ecommerce, or agency side. You will have 3+ years’ experience at leadership level managing a team

• Own it and back yourself - will take pride in what you do with confidence, but not overconfidence. It’s important you take ownership of your decisions, stand by your convictions and reason with contradiction.
• Think without limits and take the team with you - See the possible in impossible and will be open-minded and humble, not afraid to take a risk if it’s the best option for the business.
• Be relevant - to people partners and the planet
• Be commercial and customer-focused - be creative and analytical, balancing big-picture trends and detailed commercial performance. You will have a forensic commercial mindset, always considering the commercial impact of any decision.